Product engineering
Outsourced product development, with one lead who owns it
Hardware, firmware, cloud and apps from one team in India, instead of four vendors pointing at each other.
- An idea or a written spec
- Target cost and volumes
- Launch window
- Systems it must talk to
- Discovery and architecture sprint
- Hardware, firmware, cloud and apps
- A dedicated cross-functional pod
- QA automation and release engineering
- Post-launch support
- Interfaces
- Embedded C
- C++
- Go
- Java
- Node.js
- Python
- React
- GCP
- AWS
- Applies to
- Connected devices · Retail hardware · Industrial products
- Engagement
- Fixed-scope MVP · Dedicated pod · Product partnership
In plain words
You have an idea for a product. We design, build and test the whole thing (electronics, the program inside it, the app and the cloud) as one team.
- Who it's for
- Founders and companies launching a new connected product who don't want to manage four separate vendors.
- How to start
- A 30-minute call, then a fixed-price plan for your first working version.
Words on this page, explained
- Firmware:
- The small program that runs inside a device, like the brain of a shelf label or sensor.
- Cloud:
- Software that runs on servers in a data centre, reached over the internet, so you don't run servers yourself.
- MVP:
- Minimum viable product: the first version with just enough to put in front of real users.
- Proof of concept (PoC):
- Proof of concept: a small, fixed-scope trial that shows whether an idea works before you invest more.
We take products from a requirements doc to production and keep them healthy after launch. One engineering lead owns delivery across electronics, firmware, backend, web and mobile, so integration problems surface in week two, not month six. Engagements start with a short discovery and architecture sprint, then move into fortnightly releases with demos you can put in front of customers.
Smart homes & buildings · automation
One tap for the whole house.
Lights, fans, AC and the water pump on one app. Switch a room from anywhere, put the house to sleep with one tap, and see what it costs in power right now.
Home · 2 bedrooms · live
Using now
0.23 kW
Left like this all night: 1.8 units
- Living room
- Kitchen
- Bedroom 1
- Bedroom 2
What you’re seeing: a small home from above. Tap a room to switch its light, use the switches for fans and AC, or pick a scene. The meter moves with every switch, and the tank turns its own pump on before it runs dry. We built Homebot, a home automation system like this, back in 2014.
For engineers
Retrofit relay and dimmer modules behind existing switchboards, talking to a home hub over a low-power mesh; the hub keeps scenes and schedules working offline, and syncs to the cloud app when connected. Energy is metered per circuit; the tank uses a level sensor with hysteresis to drive the pump contactor.
Lights on in Living room, Kitchen, Bedroom 2. Using 0.23 kilowatts. Water tank 62 percent.
Why teams call us
- 01
Your roadmap needs skills you don't have in-house
Firmware, cloud, apps and QA rarely sit in one team. We bring all four under one lead who owns the result.
- 02
Prototypes that never become products
A demo board on a desk is not a product. We design for manufacturing, certification, field updates and support from the first sprint.
- 03
Vendors who hand over code nobody can run
Every engagement ends with documentation, CI pipelines and a handover your team can actually take over.
How we work
From first workshop to running in production.
- STEP 01
Discovery sprint (1–2 weeks)
Workshops, constraints, risks and a costed architecture. You keep the document whether or not we build it.
- STEP 02
Architecture and proof
We de-risk the hardest part first: the radio, the model, the integration or the scale test.
- STEP 03
Build in two-week increments
Working software every sprint, demoed to your team, tracked in your tools.
- STEP 04
Certify and industrialise
Test plans, compliance support, manufacturing files, provisioning and OTA update paths.
- STEP 05
Launch and run
Hypercare after go-live, then a support plan sized to your product, or a clean handover.
What you get
Deliverables, not slideware.
- Architecture decision records
- Why each choice was made, so future teams don't relitigate it
- Source code and CI/CD
- In your repositories from day one, with automated builds and tests
- Hardware files
- Schematics, layouts, BOM and manufacturing outputs, when hardware is in scope
- Test evidence
- Unit, integration, soak and field test reports
- Runbooks
- Deployment, monitoring and incident procedures for whoever operates it
Technology
No stack limits. Right tool for the problem.
Embedded
Backend
Desktop and legacy
Web and mobile
Data
Cloud
Need something not listed? We hire for it or bring in a specialist. The problem picks the stack.
One accountable team
Hardware, firmware, cloud and apps without vendor finger-pointing
Predictable delivery
Fixed-scope discovery, then sprint-based delivery with visible progress
Code you own
Repositories, pipelines and documentation stay with you
Outsourced product development: common questions
Do you work fixed price or time and materials?
Discovery is fixed price. Delivery can be fixed scope per milestone, a dedicated pod, or time and materials, whichever suits the risk.
Can you join an existing team?
Yes. We often embed engineers into a client's squads and follow their rituals and tooling.
Who owns the IP?
You do. Code, designs and documentation are assigned to you on payment.
What if we need a skill you don't have on the bench?
We hire or bring in a specialist consultant. Technology choice is driven by your problem, not by our bench.
Engagement models
Ways to work with us
Fixed-scope MVP
defined scope, timeline and price
Dedicated pod
a squad that works as your team
Product partnership
roadmap to support, outcome-based
Where this sits in the stack
Six blocks on one die. One team across all of them.
We work across .NET, C, C++, MFC, Go, Java, Python, Node.js, React and Spark, on GCP, AWS and Azure, plus embedded C on RTOS and embedded Linux. Pick a block to see where it fits.
Hover, tap or tab through the blocks. Lit copper shows which blocks work together.
Block · Apps
Screens for staff, customers and administrators.
- React
- Node.js
- .NET
- Java
- C++ / MFC
- Web consoles and dashboards
- Mobile and handheld apps for floor staff
- Desktop tools, including C++/MFC and .NET upkeep
- Approval and admin workflows
Where it shows up
- Software & cloud
- Product development (this page)
Scope your Outsourced product development project
Tell us the problem, the constraints and the deadline. A senior engineer replies within one business day.